From the S-1: We believe that suburban markets and smaller metropolitan areas have experienced significantly higher growth compared to larger metropolitan markets because these smaller markets have been historically underserved by merchants and platforms that enable on-demand delivery. As a result, much of the DoorDash marketplace is now driven by data. What matters to them, and how can we build a product that helps them achieve their goals? Each of our seven regions has its own weekly standup, as do the customer, merchant, and Dasher teams within the regions. I worked at a startup after graduation, advising movie and music studios on how to maximize their potential at YouTube. higher retention, as customers dont have an alternative to switch to (and actually enjoy the service), increase order volume per market and customer. This role has the remit of shaping our Drive restaurants . Ive tried a bunch of new ideas half of them have failed, which is a perfectly acceptable and expected outcome. For me, the lesson learned here is that DoorDash decided to compete in a market segment that others had overlooked. But DoorDash takes the cake in my opinion. We dont waste our time being pissed off or bent out of shape, and there are no screaming matches. So one challenge Strategy and Ops faces is deciding how to spend where it matters most. A Division of NBCUniversal. 22 17 Related Topics For me, the partnership between Strategy & Operations and research works best when research is closely plugged into the day-to-day efforts of the organization. In my current role, I work under both time and very lofty accuracy goals. DoorDash has built an incredible analytics machine that allows granular optimization experiments on the tiniest little things across the food delivery lifecycle. Fang: Building the DoorDash logistics network was an expansive effort, and is an ongoing effort across our company today. Data makes the DoorDash local logistics platform more intelligent and efficient with every order. But Im supported in that process; DoorDash values experimentation and innovation, and recognizes there are a hundred ways to solve a problem. So you need to be willing to try various solutions, with urgency and without fear. On a personal level, these would be the things I wish to achieve in my life. DoorDash interlocked its operating model with their technology platform, making execution driven by data the key drivers that propelled DoorDash from 17% to 50% marketshare between January 2018 and October 2020. Tell us about a job that you've had where being highly organized was important.Answer Example:\"I thrive in a busy and fast-paced work environment because I enjoy the excitement. TELUS, Go to company page DoorDash has done exactly that. Fang: Yes, there are more consumers using DoorDash than ever, ordering delivery more than they were before Covid-19 but notably, they are continuing to order at higher rates, even in the face of reopenings. Listen as if youre wrong.. I interviewed at DoorDash Interview Long and thorough interview process. "We can't really speed up [the. We attribute our category-leading spend retention and capital efficiency, in part, to this obsession. We are former journalists, founders, developers, and, yes, job seekers, working to improve the hiring experience from both sides of the table. The average order value has fluctuated within a narrow band, between $29.90 and $31.20. Because of less choice in those markets, customers also stick around with DoorDash and dont churn to other delivery services. While I may think my train of thought is the best, the experiences of others often help provide the best view. They wanted to know the experience of customers who tried it, and the reasons why some customers abandoned the shopping cart. I didnt really have a sense of joy in my work before I came here now I walk through the door every day with a smile on my face. I can provide detailed insights. Thanks. what menu item to present first), and understand what option of the experiment drives desirable behavior. From creating an online store for direct ordering, pickup and delivery, to powering white-label delivery fulfillment, we know that by introducing more merchants to the services we offer, we can support how they do business and help enrich neighborhoods all over the world. Internationally, just like in the U.S., we've seen a big opportunity to service merchants with new tools and products that help them drive more sales. Again, lets assume 8% for simpler math. Turns out DoorDashs Ideal Customer Profile wasnt just the Millennial Young Professional in the City, but also the All-American Family in Suburbia where both parents are working and dont have much time (or desire) to cook. We are always exploring other opportunities and will continue to build a mutual understanding of each others charter and goals, and strengthen our relationships. from the events that happen pre- and post-transaction. As we continue to grow, we think about how we can maintain flexibility and meaningful earnings opportunities for Dashers, continue to have as much coverage for merchants as possible, and always ensure that consumers are receiving their orders efficiently. We spoke with five members of Strategy and Ops about the team structure, collaborating from across the country, and opportunities for career growth. Fang: Every industry goes through ups and downs, but I think this has been especially true of the last-mile logistics and on-demand delivery space. DoorDash spends between 7% (2017 Cohort) and 10% (2018 Cohort) of Marketplace GOV on customer acquistion in Year 1. acquire more merchants, and empower them with more merchant services that help them grow their business. Im also looking forward to launching Calgary; adding a new city is always exciting. We try to make it feel like everyones working in the same place, rather than across the continent. Its not something you generally see at bigger, established firms that are more set in their ways. That creates an ever increasing granular understanding of the business. In my current role in the restaurant industry, I have developed great skills in keeping track of multiple customers and their orders. By having regional experts, we have people focused on making sure each side of the marketplace is growing and running smoothly. DoorDash Engaged Employer Overview 12K Reviews 23K Jobs 7K Salaries 1.6K Interviews 728 Benefits 35 Photos 1.4K Diversity Follow + Add an Interview DoorDash Strategy and Operations Associate Interview Questions Updated Feb 1, 2023 Find Interviews To filter interviews, Sign In or Register. Shaving off minutes compounds across the whole fleet, raising income for Dashers and making DoorDash more efficient and profitable. Contribution Profit (CP) is around 58% of GOV for the following years. Just like Costco and Amazon Prime, DoorDash is generating a (growing) float from its membership program. via marketing, promotions, etc. DoorDash Drive allows restaurants, grocers, and retailers to enable ecommerce fulfillment for their first-party experiences. Consultant, Go to company page Each order on our local logistics platform provides a broad range of information that is analyzed by our machine learning algorithms to improve the quality and performance of our platform. Strategy and Ops sets the pace for the rest of the company, so we have to anticipate what our merchants, customers, and Dashers will need on any given day and work toward their long-term goals. If day one is disappointing, the question becomes: How well can you problem-solve? Ive also learned a lot about tech. + Read More. By using data, DoorDash has been squeezing out the smallest inefficiencies out of its operating model, increasing customer / Dasher / merchant satisfaction, marketplace gross order volume (GOV) and customer lifetime value. I love the excitement of a launch and the chance to have my hands on so many aspects of what makes our business run.. Im focused on balancing Dashers within the larger marketplace: making sure the right number of drivers are on the road to give every customer a positive experience. Activision Blizzard, Go to company page DoorDash saw they could bring the rigor of advanced analytics to each phase of the fulfillment process, leveraging business insight, machine learning and big data. To test if the proposed solution is viable, they run experiments (the operational tests) with a small set of customers. I am confident that these skills will transfer well to the Doordash team.\"3) How do you define success in your work?Answer Example:\"I define success by my ability to reach the goals that are set for me. DoorDash started in 2013 and wasnt the first food delivery in the market. A data platform that drives intelligence and automation. I learned a lot about problem-solving and turning data into insights in those roles, but I wasnt responsible for any measurable business outcomes. doordash strategy and operations manager interview. . From there, DoorDash also provides education for merchants, e.g. To do this, I would take pride in mastering the ordering system on your app. Get email updates for new Merchant Services jobs in Tempe, AZ. We started with food because its the hardest product to deliver. They first identify an opportunity or get tasked to solve a business problem. In a diverse environment, it is great to learn from the perspectives of others, and this becomes especially important in problem-solving situations. Our local logistics platform is powered by our proprietary technology that carefully optimizes the many interactions between merchants, consumers, and Dashers to make the end-to-end experience seamless and delightful. How efficient is a given Dasher, and are we paying them accordingly? Ultimately, were judged not on whether our experiment fails, but whether we fail to experiment. The 2018 cohort increased its annual spend by 65% in Year 2 (2019). Their data platform is a growth engine that powers experimentation across the food delivery lifecycle ad images, menu presentation and pick-up time for Dashers by market, down to the single minute depending on weekday and time of the day. The combination of regional experts and focus on each side of the business ensures that local marketplaces within the regions are growing and running smoothly. Everybody wins with more order volume on the platform. In LA, for example, we deal with a unique set of traffic and parking challenges, so were more focused on those issues here than we are in regions where traffic is light. Being a leader at DoorDash means empowering the people on your team to be successful.. One day that might be recruiting new talent; the next its growth strategy; the day after that its working with top Dashers or merchants, making sure they feel valued. View: 3842. Im also teaching them to be leaders themselves. Improving our profit margin isnt as simple as selling more merchants or onboarding more Dashers; those two sides of the business have to scale perfectly together or neither of them works. Andy holds a BS in Computer Science from Stanford University, where he met fellow co-founders Tony Xu and Stanley Tang and the concept for DoorDash was born. PwC, Go to company page Ive spent an entire day or week digging into data and thinking Ive found an answer, only to be proven wrong the moment its implemented. The logistical considerations for a dense urban city like Chicago or New York are different from those of a suburban area like Palo Alto, Calif., where we started. But generally, we try to stick to our six- to eight-week plan. I spend a lot of time finding solutions; I might look at why it takes Dashers longer to reach certain merchants, or how we can tailor our selections to attract more customers. We have a solid playbook of best practices. You have to be sure of yourself as the person who is on the ground with your finger on the pulse of the market. while also balancing the dynamics of a three-sided marketplace. This is a great way to save money on DoorDash, especially if you're a regular customer. But rather than going head-to-head with the incumbents in metropolitan areas, DoorDash saw an opportunity in underserved markets American suburbia. People can chart their own course. Then we do our best to bring desirable merchants on board. You cant be afraid to speak up when you have strong beliefs and the data to back them up, but at the same time, its essential that we listen to other perspectives and work together. But no analysis so far has focused on how exactly DoorDash went from last to first in a super competitive market and the answer includes by using data. Job Portraits specializes in Managed Employer Branding We use the truth to help teams find their people. Another big challenge is scaling all three sides of our marketplace merchants, customers, and Dashers at the same rate. Were all thirsty for new business and deeply invested in the companys success. These interviews typically take place in the second round, following your initial screening, and they are designed to assess both your analytical skills AND your coding prowess. Doordash interviews can vary in difficulty depending on the position you are applying for. One is delivery volume: Are we getting more orders and growing every day? Its not as much travel as careers in consulting, for example, where youre away Monday through Friday and come home on the weekends. As the lead of Consumer Value & Pricing at DoorDash, having research play an active role in the early development of new ideas increases our odds for success exponentially. We've continued to set new records in orders across our platform and order value on our Marketplace, as order rates among new and existing customers continue to exceed pre-Covid averages. Did he reply to any of the previous DMs? So there you go. As you can see from the image below, repeat purchase from existing customers drove 85% of GOV in Q3. The breakdown of each cost is shown on the checkout screen. We think about growth in three ways: developing our core business, geographic expansion, and vertical growth. For example, you need to understand how Dashers and merchants can best work together in a certain region, and you also need to understand how a specific merchant can best market DoorDash to their customers. Listen as if youre wrong. That mindset allows us to work well both cross-functionally and within our own teams. Act like an owner is a core value at DoorDash, and we definitely live that. I was promoted to Associate General Manager, then General Manager for Los Angeles, and transitioned to my current role when we began building our specialized teams. Any tips on what to expect from the Strategy & Ops interviews? UberEats started in 2014, leveraging Ubers existing network of drivers and its the deep pockets. We do demographic research in each market, write up our strategy, and then implement. Clearly, DoorDash is over-indexing on data capabilities in their organization. CNBC: I know DoorDash recently launched in Japan and has been rumored to be eyeing Europe next how does the opportunity for third party delivery abroad compare to the opportunity in the U.S.? Bain & Company How can we solve it? Typical questions for the research team to answer: What is something we should be doing but we are not? For airlines, that may be how many tickets did we sell in March?. If you assume an average of 1.6x across the three cohorts [(1.57 + 1.62 + 1.65) / 3 = 1.61] for the next three years, that means well be looking at 4.1x cumulative GMV. Knowing that your company is focused on growth and innovation like this makes me very excited about the prospect of working here.\"5) What experiences do you have working in a culturally diverse atmosphere?Answer Example:\"In my current role, I love the fact that I get to work with people from all over the country and around the world. This is where their technology platform comes into play. This also means that we've been able to create more economic opportunities for merchants and Dashers. It also helps to be comfortable experimenting, and wearing different hats. Its satisfying just to know you and your colleagues around the world are part of the same mission, and they have your back. 30 min or 20 minutes a Dasher can deliver more orders per hour, and also makes more money. I studied mechanical engineering at Brown University. Click the link in the email we sent to to verify your email address and activate your job alert. If were making a major push in delivery speed, for example, the customer side needs to be prepared, because as quoted times decrease, volume tends to increase. Etc. The compounding impact on the business is tremendous, because DoorDash is generating organic growth without spending more on customer acquisition. Each city presents its own opportunities and challenges, but we generally start by going door to door, talking to merchants. The opportunity within our core marketplace of restaurants is massive and theres a lot of exciting activity there; the biggest national chains, like Cheesecake Factory and P.F. Same story for Contribution Profit. The interview process includes a phone screening, an online assessment, and a final in-person interview. From presenting personalized, curated content to consumers that takes into account cuisine and dietary preferences to providing information that enables Dashers to maximize their earnings opportunities, our machine learning algorithms continuously improve the experiences of our three constituencies and make our local logistics platform more intelligent and efficient with every order. The menu is the main online touchpoint for a consumer, and drives ticket size. The other half were put into our products and scaled across the company. Well, we dont always hit that timeline. A lot of what I do relies on other peoples hard work; being a leader at DoorDash means empowering the people on your team to be successful. Most of that responsibility sits within the Strategy & Operations team. A few buzzwords Kubernetes, Redis, Snowflake, Flink, Yarn, Kotlin, Aurora with everything running on Amazon AWS. Because of their high density, you have more restaurant choice, shorter distance to the consumer, and a higher number of single young professionals with a high amount of disposable income that they prefer to spend on ordering dinner, not cooking it. The S&O teams process can roughly fit into this model. Show benefits by country: United States Junior Operations Manager (m/f/d) Vollzeit, Kingston upon Thames, England, United Kingdom, Technical Manager - CAD Methods and Processes, Strategic, Policy and Development Manager, Changez d'horizon devenez Consultant Selescope h/f, Senior Commercial Finance Business Partner - Fixed Term Contract (2 Years), Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates, Responsable de la Sous Traitance d'Etudes F/H, Whner GmbH & Co.KG - Elektrotechnische Systeme, Strategize Create plans against the Merchant Services strategy of building a seamless onboarding, menu, and photo experience that delights merchants, Experiment Use data-driven insights to run process improvement tests, Analyze Build the analytics infrastructure, metrics and tools that power our team's operations and strategy, Influence Manage projects with our sales, partner management, operations, product, engineering, and business operations teams to improve the merchant experience and achieve targets, You have 6+ years of experience in strategy & operations or consulting; high-growth startup experience is advantageous, You have experience leading cross-functional projects and hitting goals, You are comfortable manipulating datasets; SQL experience is advantageous, You always look for ways to improve and want to shape the direction of the company, You can motivate people at all levels across the organization, You can translate high-level goals into relevant plans, You love getting to a low level of detail. DoorDash has again a competitive advantage here they have more customers and orders, across more markets, hence they have a better data set to power their machine learning algorithms. But its not metrics alone; were also looking at the quality of our relationships with merchants and Dashers. With that knowledge, we worked with S&O partners to improve the messages, making them resonate more with customers, and address the concerns more effectively. Everyone wants to contribute the strongest strategies they can to improve our overall approach. Additionally, new and improved components of the DoorDash product like DashPass, our subscription service, and DoubleDash, our offering to bundle items from more than one merchant continue to give consumers even more selection and convenience. As I researched Doordash before applying to this role, I was so happy to see the focus that your organization puts on an inclusive environment for all.\"************************************************************************************************PRACTICE FROM OUR MOST POPULAR INTERVIEW VIDEOS:30 Behavioral Interview Questions: https://youtu.be/bXSnNwNWK0I5 Situational Interview Questions: https://youtu.be/vT2Q6hoxoAs5 Conflict Interview Questions: https://youtu.be/xoVB_QauBuoTeamwork interview questions: https://youtu.be/giSURWwwQbE************************************************************************************************ Then, based on existing data or additional research, they build a plan to address the needs. Were curious too. If you dont have the time to read the full post I also write a weekly-ish newsletter where I share the lessons learned from all the start-up that I come across. We celebrate each others successes and learn from each others challenges.. People do well when theyve cultivated a strong ownership mentality, especially because we are so heavily invested in all three sides of our market. It makes people order more. DoorDash says they have a 58% market share in the suburbs, higher than their overall market share. Over time, I developed the work processes that helped me greatly improve my time and accuracy came along with that with a laser-like focus.\"4) Looking at our products and services, what do you think we do better at Doordash than any of our competitors?Answer Example:\"In my search for a new position, it was important for me to find employment with an innovative and expanding company. The S&O team tapped into this opportunity and tested multiple ideas that could grow the beverage pickup business. Sign upfor our weekly, original newsletter that goes beyond the list, offering a closer look at CNBC Disruptor 50 companies before they go public, and founders like Andy who continue to innovate across every sector of the economy. Then, Contribution Margin went from deep red in Q1 2019 (-71%) into the black in Q1 2020 and is now in the 24% range at the the end of Q3 2020. Overview To land an analytics data science job at DoorDash, you have to pass one to two case study interviews. Customer acquisition cost (CAC) is between 710% of GOV in Year 1. Meet members of DoorDash's Strategy and Operations team. Ive heard this repeated often: Speak as if youre right. Were definitely not going in blind. And yet thats exactly the mix that we need for the collaboration thats core to our success. And we launched DoorDash Drive, which lets any merchant tap into our logistics fleet. Based on their research, they bring on the most desirable merchants. May 31, 2020 5 11. Consider a prediction a data microservice that any DoorDash app can call, and automate decisions based on real-time data, vs. static rules. Lets assume 8% for simpler math. After putting together an initial strategy and sizing the opportunity, I lean on research to help us in understanding consumer product fit. This role doesnt require a ton of travel, but I do have the option to visit HQ or our other locations if thats the best way to collaborate. As we get closer to launch, our work is more operations-heavy. Conventional wisdom in the food delivery business suggests that the biggest markets are in high-density metropolitan areas. Inclusive Leadership Thanks in advance for the help #doordash #interview #doordashinterview #operations #ops #product #tech #pm #strategy DoorDash uses machine learning (ML) to analyze thousands of merchant menus, and has seen hefty improvement in menu performance from experiments involving header photos and more information about the restaurant. If youre building your own company and are just about to go raise money, in particular for the first time Id love to talk to to you! Continued growth is key, because it means youve set your team up for success and theyll be equipped to scale up all three sides. Amazon Prime and a Costco membership come to mind, for a comparison. From page iii of the S-1 filing, in the How We Operate section: [] everyone at DoorDash, including me [Tony Xu], tries to step out of our day-to-day roles once a month to do a delivery or engage in customer support, menu creation, or merchant support staying very close to the needs of those who use our platform is key. Check out open roles or email Katie Frank at katief@doordash.com. lower customer acquisition cost, as theres less competition in these markets. At the heart of those plans is co-founder and CTO Andy Fang, who says grocery, convenience, alcohol, flowers and gifts are becoming paramount to the company's platform offerings, and international opportunity abounds. Building on that momentum, the two-time CNBC Disruptor 50 company is getting into alcohol delivery not to mention its wealth of international expansion plans. There are many other occasions where collaboration can happen. Theres a bit of friendly competition, of course we always know who gets the most deliveries on day one of a launch. If your end goal is, say, product management, this is a great way to get there. Deloitte. I know theres a bit of wiggle room in the math since we rounded the numbers a bit, but overall this looks like a pretty damn good business to me. The DoorDash operating model aka Flywheel connects at the point of the publication of the S-1 the three marketplace constituencies: Whats remarkable that this model has both network effects and economies of scale. What type of questions to expect in the SQL and case interview rounds? Ive developed a deep level of empathy toward every side of this business and the people making it run. At the same time, theres a lot of room to be creative. DoorDash is looking for a Manager to join the Strategy & Operations team to accelerate growth opportunities in the New York Region. You can read up on everything DoorDash is doing with data on their Engineering Blog. Case Study 2. If youre interested in joining DoorDashs awesome UXR Team, check out the open roles on our Career Page. Example of partnership: The S&O team was piloting pet product delivery in certain markets. Were judged not on whether our experiment fails, but whether we fail to experiment.. Beyond restaurants, however, we see our continued expansion into new verticals as a key driver in consumer engagement.
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